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After we hear the phrase "entertainment gist" feeling of urgency hits our brain. Suddenly we start paying more attention. This is nothing unusual for your mental faculties. Our brain responds to unusual things or events at a faster pace of computer does to normal events. The visual and print media attempts to get the best from both of these words mainly to hook the eye from the viewers.


One of several prime reasons for such news may be the TV channels. TV channels are the leading visual medium to announce such news from time to time. Mostly, these news stories show up on a scroll once the news is just not being telecast. During the news hour, alongside the scroll good news telecast as breaking news can be given more time and detailed reporting. But, some TV channels exaggerate the significance of a story cover up lesser important stories since the breaking news. At times when nothing is special to broadcast, some TV channels broadcasts the general events or stories as breaking news only to grab the attention of the viewers. The process may go on their behalf within the growing process but in the long term it's almost certain that they will lose viewership. This will happen as they are cheating making use of their viewers by covering lesser important events defined as breaking news. There are also a great deal of websites online that provide such news. But, could you trust the authenticity from the news stories provided by internet websites? Surely, you cannot trust them all. Just the reputed websites offer real and informative stories. So, you need to know the characteristics of a reputed news site in order to get informative news. There's also websites that will offer real and informative stories but are not good when it comes to deciding on the best story to hide because breaking news. Such sites consider almost any story because breaking news and therefore confuses the visitors. At one point, it turns out to become a daunting part of your website to hook the interest with the visitors towards important news stories. This happens if the visitors believe that they may be being cheated and offered general news within an exaggerated manner. This way, websites loses visitors. So, the television stations as well as the websites need to be sensible regarding broadcasting news. They ought to not misinterpret the gravity of reports stories and confuse the visitors. Despite, these news sources should concentrate on conveying informative news and term only the significant stories as "Breaking News". If the media acts professionally then this ultimate purpose of conveying information for the mass people may be accomplished.