The "SEO Consultants Directory" is a directory of both available SEO Companies and Job Vacancies organized based on country. In addition they provide links to blogs and host articles related to the industry. Since their admission criteria is strict (ie they look at the quality of backlinks instead of the quantity), those SEO Industry are listed by choices probably be reputable themselves. However, since they obtain revenue through advertising, it's still possible that the information could be slightly biased.
"Honest SEO" conversely won't obtain revenue from advertisements as well as information is provided within creative commons licence. This source of information is therefore probably be unbiased. However, they only look after the UK Seo industry. The "Bruce Clay code of ethics" was should have been a standard for all those SEO companies. However simply because this code of ethics was itself manufactured by a search engine optimisation company rather than a nonprofit organisation such as Honest SEO, it it not an industry standard. The Bruce Clay Code Of Ethics sets out a listing of practices that you should expected off any reputable online marketing provider, for example... SEO companies must obey the rules of search engines like yahoo and directories and never spam. They should not mislead the customer, harm their website, infringe copyrights or violate any laws Seo consultants should not exaggerate their particular abilities like guaranteeing top search engine rank for competitive search terms, or set unreasonable client expectations. SEO companies mustn't imply testimonial support to the SEO practitioner devoid of the client's awareness These statements have described a smaller subset of higher known industry associations and unions for website marketing companies from the ones that are not for profit, to people who deliver valid but possibly biased or self promoting information.